Vartika Kashyap, the Chief Marketing Officer (CMO) at ProofHub, is a recognized figure in B2B SaaS marketing, holding 17+ years of experience in the field. Beyond marketing, she’s a prolific writer, contributing over 200+ articles to ProofHub and several other renowned platforms like Muck Rack, Medium, eLearning Industry, Business2Community, DZone, G2, and TweakYourBiz. She primarily writes helpful and informative content on topics like productivity, team building, work culture, leadership, and entrepreneurship. A three-time LinkedIn Top Voice recipient, Vartika’s influential article, “Working overtime is pointless” has garnered widespread acclaim, solidifying her position as a thought leader in teams and people management. Through her literary talents, she shares real-world insights to help professionals, managers, project managers, and team leaders to navigate common workplace challenges. She has also been featured in top-tier publications such as Beyond the boardrooms and marketing strategies, she has a passion for design and home decor that colors her life outside of work. In her free time, Vartika takes a keen interest in art, craft, and home decor, reflecting her innate creativity and flair for design.